Gousto
Product launch campaign concept
A design exercise focused on the launch of Gousto’s dessert range; featuring 10 recipes available alongside their existing dinner options.
Gousto's new dessert range is crafted for adventurous cooks who thrive on variety and excitement in the kitchen. These confident experimenters balance healthy eating with indulgence. Gousto aims to make dinner special and empowering, turning routine meals into colourful, creative experiences.
Drawing inspiration from the idea of dinner as an experience that follows a narrative and embedding Gousto’s mission to elevate everyday dining, the visuals look to transform dinner into an experience worth savouring.
So, why not give them what they truly crave? A sweet finale to their culinary journey!