Angostura
Concept and design for The House of Angostura’s event during The Rum week (2018).
In partnership with Cutlass Communications, we revamped the interior of TT Liquor in Shoreditch, turning it into an immersive pop-up to channel the opulence of the 1920s Queens Park Hotel in Port-of-Spain, Trinidad – one of the most iconic hotel bars of that time.
Taking inspiration from Trinidad & Tobago's tropical beauty, we adorned the space with printed materials featuring lush foliage and bold colours, each piece uniquely tailored to reflect Angostura's distinctive style.
But here's where it gets interesting – we incorporated augmented reality (AR) elements. Guests enjoyed curated Spotify playlists and hands-on cocktail-making tutorials, all providing a captivating journey into Angostura's rich history.
We crafted over 15 striking surfaces, ranging from large A1 boards to attention-grabbing coasters; all showcasing a piece of Angostura's story and legacy.
Creative Director: Kaan Aydogmus (Magnetic London)